Apple Corps Ltd. and MTV to Announce Exclusive Agreement to Develop Unprecedented Global Music Project
WHAT: Apple Corps Ltd. and MTV to announce an exclusive agreement to develop a global music project.
WHO: Jeff Jones, CEO of Apple Corps, Ltd.
Judy McGrath, Chairman and CEO of MTV Networks
Van Toffler, President of MTV Networks Music/Logo Group
WHEN: Thursday, October 30, 2008
2:00 pm UK Time, 10:00 am ET, 7:00 AM PT
About Apple Corps. Ltd.
Apple Corps Ltd. was founded by The Beatles in 1968 to look after the
group's own affairs. The London-based company has administered the
catalogue of The Beatles releases of the 1960s that have sold to date
more than 600 million records, tapes and CDs. Since the 1990s Apple has
piloted new Beatles projects that have become benchmarks for pioneering
accomplishment and which have included The Beatles Anthology projects,
the 28 million-selling album The Beatles 1 and the The Beatles LOVE
show and CD. Further information on The Beatles' projects can be found
at www.thebeatles.com.
About MTV Networks
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the
world’s leading creators of entertainment content, with brands that
engage and connect diverse audiences across television, online, mobile,
games, virtual worlds and consumer products. The company’s portfolio
spans more than 150 television channels and 350 digital media
properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix,
Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets,
COMEDY CENTRAL, Spike TV, TV Land, Atom, Gametrailers and Xfire.